Okay, here’s a sarcastic blog post based on the provided text, stripped of all special characters and emojis, and focusing on the architect’s perspective:
“Oh, the *photographers*! They always say the developer, the contractor, the *architects*! A *photographer*? That’s the *architects*! They’re *photographers*! They’re *photographers*! And all that *photography*? It’s like they’re saying, “You’re missing out on the future!” I’m starting to think I’m living in a fantasy. My drawing is often cropped out, and my renderings are mysteriously titled “image provided by (developer name)” when I’m trying to capture the building’s essence.
The *architecture*? It’s so *architectural*! We put in the work to design and shape these projects, and yet our names or firms rarely make it into the coverage. It feels like we’re consistently missing out on marketing opportunities and recognition for our contributions.
Why do you think this is? Is it because journalists assume the general public doesn’t care who designed the building? Is it lack of awareness on their part, or is it on us (and our firms) for not doing a better job of pushing for that acknowledgment?
I’m curious to hear from others — has your firm experienced this? Have you found strategies that help get the architect mentioned in publications?
I’ve noticed this pattern again and again — whenever a new project, building or renovation is in the news, the article will almost always mention the developer (and sometimes the contractor), but the architect is almost never credited. Photographers are always credited when new sources use their professional photos of the building. Our drawing or renderings often get titleblocks and watermarks cropped out, and will say “image provided by (developer name)” if anything.
As architects, we put in the work to design and shape these projects, and yet our names or firms rarely make it into the coverage. It feels like we’re consistently missing out on marketing opportunities and recognition for our contributions.
Why do you think this is? Is it because journalists assume the general public doesn’t care who designed the building? Is it lack of awareness on their part, or is it on us (and our firms) for not doing a better job of pushing for that acknowledgment?
Curious to hear from others — has your firm experienced this? Have you found strategies that help get the architect mentioned in publications?
I’ve noticed this pattern again and again — whenever a new project, building or renovation is in the news, the article will almost always mention the developer (and sometimes the contractor), but the architect is almost never credited. Photographers are always credited when new sources use their professional photos of the building. Our drawing or renderings often get titleblocks and watermarks cropped out, and will say “image provided by (developer name)” if anything.
As architects, we put in the work to design and shape these projects, and yet our names or firms rarely make it into the coverage. It feels like we’re consistently missing out on marketing opportunities and recognition for our contributions.
Why do you think this is? Is it because journalists assume the general public doesn’t care who designed the building? Is it lack of awareness on their part, or is it on us (and our firms) for not doing a better job of pushing for that acknowledgment?
Curious to hear from others — has your firm experienced this? Have you found strategies that help get the architect mentioned in publications?
